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Senior YouTube Channel Manager

  • Moonbug Entertainment
  • London, UK
  • 12/08/2021
Full time Content Creation Animation Content Distribution

Job Description


Moonbug is a global entertainment company that creates and distributes fun and safe content for children which encourages healthy values such as compassion, empathy and resilience, while teaching fundamental life skills. We are a team of entertainment and technology experts with an ambition to redefine the kid’s entertainment industry in this new digital age. Owning digital IP with views in the billions, we know where kids are and what they like. This gives us the power to create content that is relevant to kids and available in the way that they want it.


The Role

We are seeking an experienced YouTube Senior Channel Manager to run the day-to-day operations, management and analytical reporting for several of our properties. You will be working with some of the biggest brands on YouTube. You will be based in our London office and work closely with the team in Los Angeles. The successful candidate will be a creative thinker who can juggle multiple and diverse responsibilities, with a strong emphasis on organization and meticulous attention to detail. This is a demanding and fast-paced role with growth potential that requires curiosity and significant initiative. The candidate will manage a small team of channel managers and will be the UK arm of the Video Labs team working closely with their counterparts in Los Angeles. Moonbug’s Senior Channel Managers are expected to become experts in our managed content and perform competitive analysis to gain an understanding of how we can improve and grow our channels. Candidates will be expected to perform ongoing YouTube viewership analysis using multiple analytics tools in order to validate existing strategies and provide information to guide programming, marketing, and investment decisions going forward. The candidate will manage relationships with a small set of external partners and internal stakeholders such as the production, creative and marketing teams. They will understand how their channels fit into the larger Moonbug network and develop effective cross-promotion strategies that ensure mutual benefit to all parties.



● Run the day-to-day operation across multiple YouTube channels

● Manage and develop a team of channel managers, channel coordinators and interns

● Upload content, ensuring channels adhere to YouTube best practices and track content production to ensure deadlines are met

● Create performance updates for the wider team and company

● Interrogate data to deliver actionable insights and strategies for growth

● Join meetings with internal and external stakeholders to present channel activities and performance

● Create graphics for both channels and ads

● Edit and transcode videos

● Keeping up to date with YouTube platform developments, trends and training

● Optimize titles, descriptions, and keywords to be SEO

● Write and edit metadata and copy for videos and channels

● Granular analysis and reporting of YouTube analytics and other data sources


● 3+ years YouTube channel management experience

● YouTube Certified, with a deep and current knowledge of the YouTube platform

● Knowledge of YouTube Content ID a major plus

● Experience working with animation/children’s content is preferred but not required

● Proficiency using Photoshop

● Proficiency in video editing using Premiere and/or Final Cut

● Familiarity with Microsoft Office

● Additional languages are a major asset but not essential

● Bachelor’s degree preferred