We believe in purpose driven content that converts at the level of meaningful change, content that means that little bit more, so matters the most.
It’s a beautiful amalgam of story science, emotional truth and the magic of film-making. We illuminate the causes that move and motivate audiences, to strengthen the effect of the stories we tell.
How we do it? Well that’s our own little secret set of ingredients, it’s what we put in the Black Lab pot, it’s our values and our vision, and the culture and community behind our collective philosophy. It’s where we make magic happen, and why magic happens.