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Our aim is simple – to enrich people’s lives with programmes and services that inform, educate and entertain by being the most creative organisation in the world.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences.
But we don’t focus simply on what we do – we also care how we do it. We have six values, or standards, which people across the BBC share these include Trust, Creativity and Respect. They represent the expectation we have for ourselves and each other, they guide our day-to-day decisions and the way we behave.